Doctors On Call is a grassroots initiative around COVID-19 to educate the general public about the increased risks the virus poses for individuals with health disparities. Doctors on Call COVID-19 (#DocsOnCall) has reached thousands organically and continues to expand by the minute on social media platforms. The Campaign started in reaction to the Global Pandemic, that created a state of emergency in all 50 states. The campaign goal is to fight the “Pandemic of Misinformation” that plagues minority and underserved communities nationwide. The messaging is designed to calm fears with facts.

The organic information campaign conceived and executed by a small team of veteran communications strategists (under quarantine in three different states) has quickly gained national attention as a credible, reliable messaging source for the most vulnerable and the underserved communities.